Best Press Release Distribution Services
Compare eReleases, EIN Presswire, 24-7pressrelease.com, and other top press release services. See pricing, features, ratings, and reviews.
Updated on April 26th, 2024
The SMB Guide is reader-supported. When you buy through links on our site, we may earn an affiliate commission. Learn more
Press release distribution services are used to distribute press releases to reporters and all types of news outlets. A press release helps companies get publicity and potentially reach very large audiences.
- Reach millions of people.
- Releases are SEO optimized.
- Offers same-day distribution.
- Distributes to top media.
- 100k subscribed journalists.
- Includes detailed reports.
- Starts at $29.00 per release.
- Distributes to search engines.
- Focused on small markets.
How to Write a Press Release
Learn how to write an attention-grabbing press release. Our guide takes you through each part of the process, with a free template and samples.
Apr 5, 2024
Press Release Template
Get more media coverage with free press release templates. Downloads in Word format. Includes general press release, and templates for more releases.
Dec 15, 2021
Why We Chose EIN Presswire, eReleases, and 24-7 Press Release Newswire:
Our first choice is EIN Presswire, an intuitive service that allows users to choose distribution channels according to their industry. The platform provides media monitoring and RSS feeds used by journalists, news agencies, and more.
Thanks to its affordable rates, as well as a few nice-to-have features, such as release time scheduling and SEO-optimized titles and meta tags, EIN Presswire is a valuable resource for small businesses in search of standard press release services.
eReleases is our second pick and the more premium option, offering press release writing services and comprehensive distribution to journalists, global news sites, websites, bloggers, social networks, media influencers, and wire services.
While costlier than most platforms, eReleases has feature-rich tools not offered by its competitors, such as local saturation, proof of distribution reports, international distribution, and robust spam protection.
Our pick for the most affordable option, 24-7 Press Release Newswire, features a user-friendly cloud-based platform and offers a range of detailed packages depending on different user needs. Press releases are distributed to both online and traditional media.
Who to Send your Press Release To
Find out who to send your press release to with our detailed guide. Includes helpful steps on finding the right recipient and frequently asked questions.
Apr 5, 2024
Things to Consider When Evaluating Press Release Distribution Services:
- Consider what kind of coverage you are hoping to achieve and what services will provide that coverage, whether earned media pickup, online visibility, search visibility, new audience acquisition, brand engagement, or compliance and shareholder confidence.
- Think about your intended audience and which services will get your message out to your target demographic.
- It is useful if a service has reporting features for you to determine the success of your campaigns.
Best Press Release Distribution Services:
Rank | Name | Offer | Review | Learn More |
---|---|---|---|---|
1. | From $99.95 /release. | Targets specific media outlets and offers SEO and RSS feed services, but users are limited to 5 distribution channels with each release. | ||
2. | From $399.00 /release. | Offers personalized customer service and distributes press releases to 250 media sites. Can be costly, but it is the only service that offers a custom national distribution over PR Newswire. | ||
3. | From $29.00 /release. | Affordable and easy to use, but the platform only focuses on small markets. | ||
4. | Free and paid options. | Reliable and effective, but users cannot sign up with a Gmail account. | ||
5. | Contact for quote. | Easy to use with multiple content options. Quickly generates accurate reports, but the search box is limited. | ||
6. | From $74.99 /release. | User-friendly, affordable, and offers great customer service, but has difficulty uploading large images. | ||
7. | From $110.00 /release. | The platform offers a great reporting feature, but there are no spell-check or autosave features. | ||
8. | From $175.00 /release. | ACCESSWIRE offers unlimited media and word counts with press releases but is costlier than several alternatives. | ||
9. | From $79.00 /release. | Offers a range of services such as targeted distribution but lacks the ability to add additional media outlets to users' distribution. | ||
10. | Contact for quote. | Targets specific audiences and offers strong customer support, but it does not have as wide a reach as its competitors. | ||
11. | From £110.00 +VAT /release. | Easy to use with a wide range of services, but there is no live support or direct mail management feature. | ||
12. | From $99.00 /release. | Distributes to over 350 media outlets and features affordable plans but is not designed for large companies. |
How To Write A Media Advisory
Learn how to write a media advisory with our detailed step-by-step guide. Includes a free media advisory template and frequently asked questions.
Dec 2, 2021
Pros and Cons:
Pros
- Distribution services can help users reach a wide audience.
- Users may be able to tap into new markets.
- Several platforms offer comprehensive customer support.
Cons
- It's not guaranteed that media outlets will publish users' releases.
- Even the best press coverage may not improve sales.
- Top-tier plans can become costly.
EIN Presswire Basic vs. eReleases Buzz Builder vs. 24-7 Press Release Newswire Simple Post:
Buzz Builder is eReleases' most basic package but it is significantly costlier than its competitors at $399.00 per release. The plan includes a 400-word count, comprehensive distribution, and SEO optimization. In comparison, EIN Presswire Basic features similar tools and a higher word count at a lower price, charging $99.95 per release.
24-7 Press Release Newswire Simple Post is the most affordable option of the three, charging $29.00 per release but lacks several key services offered by its competitors, such as distribution to journalists and social syndication.
EIN Presswire Basic vs. eReleases Buzz Builder vs. 24-7 Press Release Newswire Simple Post Comparison:
Feature | EIN Presswire Basic | eReleases Buzz Builder | 24-7 Press Release Newswire Simple Post |
---|---|---|---|
Price | $99.95 /release. | $399.00 /release. | $29.00 /release. |
Word count | 700 | 400 | Unlimited. |
Industry target lists | 1 | 1 | 5 |
Distribution to media points | ✓ | ✓ | x |
Same-day distribution | ✓ | ✓ | Only next-day distribution. |
Social syndication | ✓ | ✓ | x |
EIN Presswire Corporate vs. eReleases PR Pro vs. 24-7 Press Release Newswire Mass Media Visibility:
EIN Presswire Corporate is a bulk package of 25 press releases at $999.00, essentially charging $39.96 per release. The plan includes a 2,500-word count, five industry target lists, and three hyperlinks. By contrast, eReleases' PR PRO is its top-tiered package and costs $699.00 per release, featuring a 600-word count, three industry target lists, and unlimited hyperlinks.
24-7 Press Release Newswire's premium plan, Mass Media Visibility, charges $449.00 per release. The package features an unlimited word count, 10 industry-target links, and a single hyperlink. Of the three, this plan may offer the best value for money.
EIN Presswire Corporate vs. eReleases PR Pro vs. 24-7 Press Release Newswire Mass Media Visibility Comparison:
Feature | EIN Presswire Corporate | eReleases PR Pro | 24-7 Press Release Newswire Mass Media Visibility |
---|---|---|---|
Price | $39.96 /release. | $699.00 /release. | $449.00 /release. |
Word count | 2,500 | 600 | Unlimited. |
Industry target lists | 5 | 3 | 10 |
Distribution to media points | ✓ | ✓ | ✓ |
Same-day distribution | ✓ | ✓ | Only next-day distribution. |
Hyperlinks | 3 | Unlimited. | 1 |
How to Write a Press Release for an Event
Learn how to write a press release for an event, along with a free template and frequently asked questions.
Apr 5, 2024
FAQs:
What are the best press release services?
Where can I distribute a press release?
EIN Presswire, eReleases, and 24-7 Press Release Newswire are our top three choices for press release distribution services.
Do press release companies draft statements themselves?
PR distribution services can craft a statement for you (usually 300 to 400 words) to help you make your announcement. They do this by gathering all of the information that you give them and determining what aspect of the news your business wants to focus on.
What is a press release wire?
A press release wire is simply a distribution system that can be used to distribute a press release. Some companies use wire services to maximize their exposure.
Do press release distribution companies offer other types of press releases?
Press release companies, like PR Newswire, offer other types of releases that can help you to attract more attention. For example, a video with a spokesperson from your company making a statement could also be released.
What is the difference between PR Web and PR Newswire?
PR Newswire does not disclose pricing on its website, while PR Web charges $110.00 per release. However, PR Newswire has a faster release time and is capable of international distribution.
What is the best press release distribution service for a small business?
Services like EIN Presswire and 24-7 Press Release Newswire are affordable and easy to use, making them ideal for small businesses with limited budgets.
Is it cheaper to sign up for a subscription than it is to pay for each release?
It depends on the pricing structure of the press release service that you use, and the frequency of your press releases. If you regularly release information to the press, a subscription is likely the most affordable option. If your business rarely needs a press release, paying per release may be less costly.
What are the top press release sites?
- EIN Presswire.
- eReleases.
- 24-7 Press Release Newswire.
- Send2Press.
- GlobeNewswire.
- PRlog.
- PR Newswire.
How can I write a good press release?
Check out our guides to writing general press releases and how to write a press release for an event.