BenchmarkONE

A detailed review of BenchmarkONE's CRM software with pricing, comparisons to competitors, key information, and FAQs.

Updated on November 16th, 2023

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BenchmarkONE, formerly Hatchbuck, is a customer relationship management (CRM) platform for businesses and marketing agencies. Its key features include sales automation, marketing software, and a variety of in-app integrations and services.

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Pricing:

Plan*

Monthly Pricing**

Lite

From $69.00

Pro

From $269.00

Agencies

Contact for quote.

QuickStart Onboarding

$199.00 one-off.

Agencies Only Onboarding

$399.00 one-off.

*BenchmarkONE's Lite and Pro plans are free for up to 250 contacts. There are also discounted annual packages available.

**Pricing is based on 500 contacts. Users can use the platform's sliding scale to adjust the plan's pricing according to the number of contacts needed.

Review:

BenchmarkONE is an intuitive and robust CRM platform for businesses of all sizes. It is a trusted software brand whose CRM platform offers a comprehensive feature range and choice of price points, making it affordable for smaller businesses but also ideal for marketing agencies.

Pros:

  • Users with up to 250 contacts can use BenchmarkONE's Lite and Pro plans for free.
  • The software offers an extensive range of features to manage sales, marketing, and support functions.
  • The advanced plans include tools like Gmail integration, live activity feeds, and partner certifications, among others.
  • The platform offers a wide variety of integrations.
  • Other features include social profile import, drip marketing campaigns, and lead nurturing.
  • The Pro and Enterprise plans include onboarding support.
  • The platform enjoys a solid reputation and has won numerous awards for its all-in-one CRM software.

Cons:

  • Certain support features are only available on the Pro and Agencies plans.
  • Users interested in the Lite plan are charged extra for onboarding services.

Reputation:

On TrustRadius, BenchmarkONE has a 3.3-star rating based on more than 50 reviews. The majority of users left positive reviews on the site's usability and performance, while others noted that there is a learning curve for new users.

On G2, the platform has a 4.5-star rating based on more than 180 reviews. The majority of users praised its automation tools, accurate notification feature, and personalization options. However, one reviewer noted its limited third-party integration capabilities.

BenchmarkONE vs. HubSpot
BenchmarkONE vs. HubSpot:

While BenchmarkONE offers free and paid plans based on a user's number of contacts, HubSpot's CRM software is completely free to use. Both platforms offer a comprehensive feature range, but if you're a marketing agency, BenchmarkONE is more tailored to your needs.

Comparison Between BenchmarkONE and HubSpot:

Feature

BenchmarkOne

HubSpot

Free plan

Paid plans

From $69.00 /mo.

Free.

Marketing automation tools

Landing page builder

Onboarding tools

BenchmarkONE vs. Agile CRM
BenchmarkONE vs. Agile CRM:

While BenchmarkONE's pricing is based on the number of contacts users have, Agile CRM's is on a per-user basis. Compared to BenchmarkOne's free plans, Agile CRM's free version has fewer marketing automation tools. Both platforms have good integration capabilities.

Comparison Between BenchmarkONE and Agile CRM:

Feature

BenchmarkONE

Agile CRM

Free plan

Paid plans

From $69.00 /mo.

From $8.99 /user /mo.

Marketing automation tools

Landing page builder

Onboarding tools

BenchmarkONE vs. GreenRope
BenchmarkONE vs. GreenRope:

While BenchmarkONE's paid plans start at $69.00 per month for 500 contacts, GreenRope is slightly costlier, starting at $99.00 per month for 500 contacts. GreenRope offers a wider range of plans to suit larger companies, while BenchmarkONE primarily focuses on small to mid-sized businesses.

Comparison Between BenchmarkONE and GreenRope:

Feature

BenchmarkONE

GreenRope

Free plan

x

Paid plans

From $69.00 /mo.

From $99.00 /mo.

Marketing automation tools

Landing page builder

Onboarding tools

Key Information:

Legal Name

BenchmarkONE

Founder

Don Breckenridge Jr.

Founding Date

Jan 01, 2012

Address

3636 S. Geyer Rd., St Louis, MO 63127

Number of Employees

14

Number of Customers

150000

Telephone

1 (866) 991-4888

Website

https://www.benchmarkone.com/

FAQs:

What is the price range for BenchmarkONE software?

BenchmarkONE is free to use for up to 250 contacts. Its paid plans start at $69.00 per month for 500 contacts. There are also discounted annual packages available.

What is the difference between BenchmarkONE and Hubspot?

Hubspot has more advanced features than BenchmarkONE, particularly when it comes to e-commerce solutions. Hubspot is also available for free, while BenchmarkONE is only free up to 250 contacts.

Where can I see a BenchmarkONE live demo?

If you go to the BenchmarkONE website, you can actually submit a request to schedule a live demo with a member of the BenchmarkONE team so that you can see the product in action.

How does BenchmarkONE compare with Keap?

In most BenchmarkONE vs. Keap comparisons, reviewers note that Infusionsoft is costlier and generally limited to use in small companies (100 employees or less).

Does BenchmarkONE have CRM with drip marketing?

Yes, BenchmarkONE's email marketing tool makes it easy for you to start a drip campaign with an email builder, templates, and auto send/respond functions.

Is BenchmarkONE Hatchbuck CRM?

Yes, In 2020 Hatchbuck rebranded to BenchmarkONE.